# Activision: Company's CEO Responds to Number of Dislikes on 'Call of Duty: Infinite Warfare' Trailer **URL:** \ **Category:** General Discussion\ **Created:** [May 8, 2016, 2:08pm UTC](https://battlefieldforum.co/t/activision-companys-ceo-responds-to-number-of-dislikes-on-call-of-duty-infinite-warfare-trailer/113173 "2016-05-08T14:08:40Z")\ **Posts on this page:** 6\ **Page:** 1
**Author:** ![NebulaNinja](https://battlefieldforum.co/letter_avatar_proxy/v4/letter/n/46a35a/32.png) [@NebulaNinja](https://battlefieldforum.co/u/NebulaNinja)\ **Post date:** [May 8, 2016, 2:08pm UTC](https://battlefieldforum.co/t/activision-companys-ceo-responds-to-number-of-dislikes-on-call-of-duty-infinite-warfare-trailer/113173/1 "2016-05-08T14:08:40Z")
Eric Hirshberg pointed to high sales of other “Call of Duty” games with heavily disliked trailers on YouTube in response to a question about the trailer, which had over 625,000 dislikes on Saturday. ---
**Author:** ![NebulaNinja](https://battlefieldforum.co/letter_avatar_proxy/v4/letter/n/46a35a/32.png) [@NebulaNinja](https://battlefieldforum.co/u/NebulaNinja)\ **Post date:** [May 8, 2016, 2:10pm UTC](https://battlefieldforum.co/t/activision-companys-ceo-responds-to-number-of-dislikes-on-call-of-duty-infinite-warfare-trailer/113173/2 "2016-05-08T14:10:40Z")
In other words: “I don’t care about the quality of our product, it’s experience, or our older, once loyal fan base. All I care about is making more money.” ---
**Author:** ![MarshalPoro](https://battlefieldforum.co/letter_avatar_proxy/v4/letter/m/e36b37/32.png) [@MarshalPoro](https://battlefieldforum.co/u/MarshalPoro)\ **Post date:** [May 8, 2016, 5:00pm UTC](https://battlefieldforum.co/t/activision-companys-ceo-responds-to-number-of-dislikes-on-call-of-duty-infinite-warfare-trailer/113173/3 "2016-05-08T17:00:35Z")
I really enjoy the new call of duties. IMO they are the most fun multiplayer shooters to play once in a while. Battlefield to me always takes some time to get in it again after I haven’t played it for a while. ---
**Author:** ![NebulaNinja](https://battlefieldforum.co/letter_avatar_proxy/v4/letter/n/46a35a/32.png) [@NebulaNinja](https://battlefieldforum.co/u/NebulaNinja)\ **Post date:** [May 8, 2016, 9:30pm UTC](https://battlefieldforum.co/t/activision-companys-ceo-responds-to-number-of-dislikes-on-call-of-duty-infinite-warfare-trailer/113173/4 "2016-05-08T21:30:39Z")
When it comes down to it that is perfectly fine. Everyone enjoys something different. And yeah, sometimes you just need to run and gun! lol. There’s a reason why these games are always released at the same time. Good competition brings good business. When two fan bases are both so polarizing, it creates banter between the two, and increases revenue for both. Activision and Dice both know this and take advantage of it well. ---
**Author:** ![Austacker\_reddit](https://battlefieldforum.co/letter_avatar_proxy/v4/letter/a/b5ac83/32.png) [@Austacker\_reddit](https://battlefieldforum.co/u/Austacker_reddit)\ **Post date:** [May 9, 2016, 11:19pm UTC](https://battlefieldforum.co/t/activision-companys-ceo-responds-to-number-of-dislikes-on-call-of-duty-infinite-warfare-trailer/113173/5 "2016-05-09T23:19:51Z")
Eric Hirshberg’s usual meetings… [![Video: Jerry Maguire - "Show me the money" sequence](https://battlefieldforum.co/uploads/default/original/3X/5/4/540068059bf2ba9fb4487f15465c482728d0f24a.jpeg "Jerry Maguire - "Show me the money" sequence") ](https://www.youtube.com/watch?v=Lnrb8HnQvfU) ---
**Author:** ![P3pp3rSauc3](https://battlefieldforum.co/letter_avatar_proxy/v4/letter/p/7feea3/32.png) [@P3pp3rSauc3](https://battlefieldforum.co/u/P3pp3rSauc3)\ **Post date:** [May 12, 2016, 10:46pm UTC](https://battlefieldforum.co/t/activision-companys-ceo-responds-to-number-of-dislikes-on-call-of-duty-infinite-warfare-trailer/113173/6 "2016-05-12T22:46:08Z")
Call of duties are easier to play than battlefield so if I’m getting frustrated at other games, I’ll hop on bo3 and slay for a few rounds to feel better ha